Strengthening Libyan Hospitality: A SOAR Analysis of Digital Marketing Strategies and Practices in the Tourism and Hospitality Sector
Fouad Omran Elgahwash, Khalid Ahmed & Adel Omar Al-Magarbi · Journal of Economics, Management and Trade · 2023
The Libyan hospitality sector is a growing industry with significant potential and its sector plays a pivotal role in the country economic development, offering vast potential for growth and prosperity. In the digital age, the effective utilization of digital marketing strategies...
Open access
Research Article
10.9734/jemt/2023/v29i121181