B. P. Harish

Behavioural Characteristics of Paddy Growers Influencing Adoption of Recommended Bio-fertilizers Practices in Vellore District, Tamil Nadu, India

A. Thirumal, Rajula Bheemannagari Deepika, B. P. Harish & V. Balamurugan · Asian Journal of Research in Biochemistry · 2026

This study aimed to assess the innovativeness, risk orientation and information source utilization of paddy growers regarding the recommended biofertilizer practices in selected six villages at Gudiyattam taluk in Vellore District of Tamil Nadu. The sample size of 120 was determi...

Open access Research Article 10.9734/ajrb/2026/v16i2481

Digital Extension in Agriculture: A Review of WhatsApp Groups for Information Dissemination in India

A. Thirumal, G. Sekhar Babu, Rajula Bheemannagari Deepika & B. P. Harish · Asian Journal of Agricultural Extension, Economics & Sociology · 2026

Information and communication technologies (ICTs), especially mobile-based platforms like WhatsApp, are bringing about a paradigm shift in agricultural extension systems in India. This research looks at the benefits and drawbacks of using WhatsApp groups for farmer education and...

Open access Research Article 10.9734/ajaees/2026/v44i42916