Service Quality in Rural Healthcare: An Exploration of Expectation Versus Veracity
Pallawi B. Sangode · Journal of Pharmaceutical Research International · 2021
Purpose: This paper aims to scrutinize the healthcare service quality in the rural population of a developing economy like India. It further aims at analyzing the service quality gap of the healthcare sector as perceived by its customers. Design/ Methodology/Approach: This paper...
Open access
Research Article
10.9734/jpri/2021/v33i34A31837