Rutu Padhiyar

Millennials’ Willingness to Adopt Robo-Advisory Services: Role of Financial Knowledge, Usefulness and Trust

Rutu Padhiyar & Navjyot Raval · Asian Journal of Economics, Business and Accounting · 2026

Robo-advisors have emerged as a modern approach to personal financial management and investing, but their acceptance among millennials—a tech-savvy generation—is uneven. Robo-advisors are recognized as a disruptive trend in wealth and asset management worldwide. Globally, their u...