Effect of Customer Relationship Management on Customer Behaviors with the Mediating Role of Customer Value Creation in the Insurance Industry: A Case Study of Karafarin Insurance
Sanaz Feyzi · Journal of Economics, Management and Trade · 2024
The service industry is highly competitive. In order to provide value-added services, many companies rely on customers as powerful tools for solidifying company performance through discourse, participation, and social presence. In this Research, the main purpose was to study the...
Open access
Research Article
10.9734/jemt/2024/v30i61214