Seun Ebiesuwa

A Weighted Voting Ensemble Machine Learning Framework for Customer Lifetime Value Prediction in E-commerce

Seun Ebiesuwa & Daniel Amorue · Asian Journal of Research in Computer Science · 2026

Customer lifetime value (CLTV) prediction supports the allocation of marketing resources and the identification of high-value customers in e-commerce. Traditional approaches may not adequately represent non-linear and multidimensional purchasing behaviour, particularly when custo...