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All published articles 2306

Role of Women in Promoting Sustainable and Community-based Tourism: A Qualitative Study in Kandhamal District of Odisha, India

Brajabandhu Mallick, Gundhar Majhi, Pinki Khadia, Laxmipriya Singh & Ajaya Kumar Nanda · Asian Journal of Economics, Business and Accounting · 2026

Background: In recent times, tourism development has moved away from mass tourism towards sustainable and community-based tourism, which focuses on protecting the environment, involving local people, and ensuring inclusive development. In the context of India, tourism policies la...

Open access Research Article 10.9734/ajeba/2026/v26i52264

An Assessment of Internally Generated Revenue and Its Effects on Community Development in Alimosho Local Government Area, Ikotun, Lagos State

Ejiro Oyindamola Adu, Oladepo Olufemi Popoola & Emmanuel Ebimobowei Patrick · Asian Journal of Economics, Business and Accounting · 2026

Internally generated revenue (IGR) is a vital funding source for local governments in Nigeria, yet its effectiveness is undermined by challenges such as corruption, weak transparency, and poor accountability. This study assessed Internally Generated Revenue (IGR) and its effect o...

Open access Research Article 10.9734/ajeba/2026/v26i52263

A Mechanism Study and Empirical Analysis of How County Urbanization Development Facilitates Comprehensive Rural Revitalization

Hui Zhou & Liang Jiang · Asian Journal of Economics, Business and Accounting · 2026

County-level urbanization is an important driving force connecting urban and rural areas and promoting comprehensive rural revitalization. This study uses panel data from 310 counties in the Yangtze River Delta from 2014 to 2023 to empirically examine the impact and mechanisms of...

Open access Research Article 10.9734/ajeba/2026/v26i52262

Monetary Policy and Nigeria’s Economic Growth: Causality and Impact Analyses

Ndubuisi N. Udemezue, Catherine A. Nneli, Uche O. Unachukwu, Roseline A,Oko & Theresa N. Uwakwe · Asian Journal of Economics, Business and Accounting · 2026

Monetary policy plays a crucial role in shaping macroeconomic stability and growth in developing economies like Nigeria, though its effectiveness remains challenged by persistent economic volatility. This study examines the nexus between monetary policy and economic growth in Nig...

Open access Research Article 10.9734/ajeba/2026/v26i52259

Rewriting Value: How Digital Transformation Is Reshaping Risk Operations and Financial Reality

Damilola Abidemi Akinwunmi, Michael Olayinka Gbadebo, Anthony Obulor Olisa, Olubukola Omolara Adebiyi & Ololade Zainab Adesokan · Asian Journal of Economics, Business and Accounting · 2026

The global financial system is being transformed by the integration of digital technologies such as artificial intelligence, big data, blockchain, and cloud computing, reshaping financial services, risk management, and market dynamics. This study examines how digital transformati...

Open access Research Article 10.9734/ajeba/2026/v26i52260

Influence of Project Planning Practices on Cost Overruns in The Construction of Trunk Roads in Kenya

Joachim Aloo, Patrick Gudda & John Troon · Asian Journal of Economics, Business and Accounting · 2026

In ideal situation, road infrastructure projects should be completed within the planned budget, schedule, and scope to ensure efficient utilization of public resources and timely delivery of transport services that support economic growth and social development. Currently, cost o...

Open access Research Article 10.9734/ajeba/2026/v26i52261

Vocational Training for Women Gig Workers: A Review

Vicky Raaz, Ravish Chandra Verma & Nandan Kumar · Asian Journal of Economics, Business and Accounting · 2026

Vocational training helps bridge skill gaps and improve employability in the evolving gig economy, particularly empowering women with flexible work opportunities, though challenges such as job instability and lack of benefits remain. The aims of this study are reviewing previous...

Open access Research Article 10.9734/ajeba/2026/v26i52258

Socioeconomic Determinants of Household Solar Energy Adoption in Trans-Nzoia County, Kenya

Karani Oliver Ray, Kongo Yabesh, Matundura Erickson & Nganai Simon · Asian Journal of Economics, Business and Accounting · 2026

The solar energy systems adoption constitutes an important integration to Kenya’s transition towards sustainable economic development and the realization of Vision 2030. However, rural adoption remains low, largely due to a knowledge gap regarding the socioeconomic factors that i...

Open access Research Article 10.9734/ajeba/2026/v26i52256

Flexible Work Programs and Employee Performance in Tier 1 Commercial Banks in Nairobi City County, Kenya

Gladys N. Ogaro, Priscilla W. Ndegwa & James O. Oringo · Asian Journal of Economics, Business and Accounting · 2026

Flexible work programs, including flexible hours, teleworking, compressed workweeks, and job sharing, are increasingly adopted to enhance work–life balance, employee satisfaction, and productivity. This study examined the influence of flexible work programs on employee performanc...

Open access Research Article 10.9734/ajeba/2026/v26i52257

Reward Management and Employee Quality of Work Life in Public Health Facilities: Evidence from Machakos County Government, Kenya

John Manesa Mule, Selerina Samba Mwaruta Wanjau & James Karau · Asian Journal of Economics, Business and Accounting · 2026

Reward management is a key HRM practice that influences employee satisfaction, motivation, and performance by shaping how valued employees feel within an organization. In Kenya’s public health sector, inadequate rewards and poor HR implementation lower morale and negatively impac...

Open access Research Article 10.9734/ajeba/2026/v26i52255

Awareness Towards Stock Market among College Students

D. Rajasekaran & P. M. Sri Raja Mahalakshmi · Asian Journal of Economics, Business and Accounting · 2026

The stock market enables companies to raise capital and investors to earn returns, playing a vital role in economic development and financial growth. In India, regulated exchanges like BSE and NSE ensure transparent trading, while growing student interest highlights the need for...

Open access Research Article 10.9734/ajeba/2026/v26i52254

Human Capital and SME Internationalization: The Mediating Role of Digital Capability in Teak Wood Craft SMEs

Ryan Basith Fasih Khan, Sudarmiatin Sudarmiatin & Heri Pratikto · Asian Journal of Economics, Business and Accounting · 2026

Background and Aims: Despite growing interest in SME internationalization, limited attention has been paid to the mediating mechanisms that convert human capital into global outcomes, particularly in traditional manufacturing sectors. This study examines human capital's role in t...

Open access Research Article 10.9734/ajeba/2026/v26i52251

Effect of Gender Diversity in the Board of Directors on Financial Performance of Commercial Bank: A Panel Econometric Approach

Nusrat Jahan Sadia · Asian Journal of Economics, Business and Accounting · 2026

Board gender diversity has increased globally, driven by evidence that women bring unique perspectives and prudent decision-making that enhance firm performance and governance. Despite growing recognition of its importance, countries like Bangladesh still face challenges due to t...

Open access Research Article 10.9734/ajeba/2026/v26i52252

The Impact of Health Marketing Strategies in Developed, Developing and Underdeveloped Countries

P. Hanumantharao, Seshapu Ramadevi, Sanjay J. Bhayani & P. Neeraja Ratan · Asian Journal of Economics, Business and Accounting · 2026

This study examines how health marketing strategies differ across developed, developing, and underdeveloped countries, with particular attention to the roles of technology, infrastructure, socio-economic conditions, and cultural context. Using a comparative secondary-data approac...

Open access Research Article 10.9734/ajeba/2026/v26i52253