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All published articles 2306

An Empirical Analysis of Public Debt Sustainability in Kenya

Naftaly Mose, Daniel Ewusi Arthur, Michael Provide Fumey & John Thomi · Asian Journal of Economics, Business and Accounting · 2024

The study provides a focused analysis of Kenya’s determinants of debt sustainability owing to its consistent budget deficits and higher debt servicing costs. Unlike broader studies, this research focuses on Kenya's unique economic conditions and talks about the consequences of un...

Open access Research Article 10.9734/ajeba/2024/v24i91497

The Effect Green Product of Skincare Avoskin on Green Purchase Intention: Mediation Moderation Model

Hasbi Mustopa Kamil Sabani, Okta Fajar Nuraini, M. Muti Udin & Amelindha Vania · Asian Journal of Economics, Business and Accounting · 2024

Aims: This study aims to analyze the influence of green customer value on green purchase intention, mediated by green psychological benefits and moderated by green marketing, among Avoskin skincare users in Malang City. The research seeks to provide deeper insights into the facto...

Open access Research Article 10.9734/ajeba/2024/v24i91495

Exploring the Integration of Digital Economy and High-quality Manufacturing in Lianyungang: Coupling and Coordination Analysis

Li Lihong, Yuxin Zou & Yu Wu · Asian Journal of Economics, Business and Accounting · 2024

With the in-depth development of the new round of scientific and technological revolution and industrial change, digital technologies such as big data, Internet, cloud computing, blockchain, artificial intelligence and other digital technologies have a far-reaching impact on the...

Open access Research Article 10.9734/ajeba/2024/v24i91492

The Effect of Reverse Logistics on Competitive Advantage through Operational Performance in Manufacturing Industry of Iraq

Jasim Mohammed Kareem · Asian Journal of Economics, Business and Accounting · 2024

Today, manufacturing companies worldwide are prioritizing sustainability to acquire economic benefits. Implementing reverse logistics programs was seen as a viable option to reduce the adverse impacts of production and obtain a competitive advantage. Investigation has shown that...

Open access Research Article 10.9734/ajeba/2024/v24i91493

An Investigation of Effects of Electronic Procurement Systems on Organizational Performance of Freight Firms in Mombasa County, Kenya

Mohamed Abdalla Suleiman & Peter Barasa Wamalwa · Asian Journal of Economics, Business and Accounting · 2024

The application of electronic procurement systems immensely influences the performance of businesses especially in the freight sector. However, with existing challenges such as the vertical segmentation of the industry that allows big players to enjoy a market share of clients, s...

Open access Research Article 10.9734/ajeba/2024/v24i91494

The Effect of Tax Awareness, Tax Understanding, and Tax Morals on Taxpayer Compliance from the Gender Perspective of MSME Entrepreneurs in the Tanah Abang Market

Viona Suherdi & Deden Tarmidi · Asian Journal of Economics, Business and Accounting · 2024

Aims: This study aims to determine the effect of tax awareness, tax understanding, and tax morals on taxpayer compliance from the gender point of view of MSME entrepreneurs. Study Design: The research design used is a survey by distributing questionnaires directly to respondents...

Open access Research Article 10.9734/ajeba/2024/v24i91489

A Comprehensive Review of Tax Policy Changes and Tax Revenue in Kenya

Otieno Benard, Sheeja S.R., Wachira Rose Muringi & Odhiambo Chris Becil · Asian Journal of Economics, Business and Accounting · 2024

Government revenue is crucial for fostering economic growth, especially in emerging economies where financial autonomy matters. Mobilising this revenue is key to achieving the United Nations Sustainable Development Goals (SDGs) focused on productivity and inclusive growth. This s...

Open access Research Article 10.9734/ajeba/2024/v24i91490

Driving Word of Mouth in E-commerce: The Impact of Service Quality, Customer Experience, and Repurchase Intention on TikTok Shop

Ali Agung Al-Habib & Albari · Asian Journal of Economics, Business and Accounting · 2024

The rapid growth of e-commerce and social commerce platforms demands a thorough understanding of customer behavior, which is vital for business success. This study examines the impact of e-service quality, customer satisfaction, customer trust, and repurchase intention on word of...

Open access Research Article 10.9734/ajeba/2024/v24i91491

Determinants of Internal Audit Effectiveness in Local Government Authorities (LGAs): Evidence from Morogoro Region of Tanzania

Aliko George & Davis Meela · Asian Journal of Economics, Business and Accounting · 2024

This study examines the determinants of internal audit effectiveness in Local Government Authorities (LGAs), addressing the growing importance of robust Internal Audit Function (IAF) in public sector governance. The study employed the descriptive research design based on a mixed...

Open access Research Article 10.9734/ajeba/2024/v24i91487

Leveraging Large-scale AI Models for Transforming China's Marine Industry: A TOE Framework Analysis

Tang Na & Zheng Honghao · Asian Journal of Economics, Business and Accounting · 2024

As an important driving force leading a new round of scientific and technological revolution and industrial change, artificial intelligence is becoming a hot spot. Promoting the deep integration of "artificial intelligence + ocean" will help build a world-class Marine artificial...

Open access Research Article 10.9734/ajeba/2024/v24i91488

Behind the Screens: A Critical Analysis of the Roles of Guilds and Associations in Standardizing Contracts, Wages, and Enforcing Professionalism amongst Players in the Entertainment Industry

Amaka Debie Samuel-Okon · Asian Journal of Economics, Business and Accounting · 2024

This study critically examines the evolving roles of guilds and associations in standardizing contracts, wages, and enforcing professionalism within the entertainment industry. Grounded in the framework of institutional theory, the research explores how these organizations adapt...

Open access Research Article 10.9734/ajeba/2024/v24i91484

The Role of Commercial Bank Loans in Enhancing Financial Performance of Small and Medium-sized Enterprises in Morogoro Municipality, Tanzania

Noelina Chrisostom, Alexis Naho & Lazaro Athanas Mwonge · Asian Journal of Economics, Business and Accounting · 2024

Purpose: This study investigates the role of commercial bank loans on the performance of small and medium-sized enterprises (SMEs) in Morogoro Municipality, Tanzania. It examines how commercial bank loans affect SME financial performance, providing a comprehensive understanding o...

Open access Research Article 10.9734/ajeba/2024/v24i91485

A Sustainable Future : The Importance and the Development of Sustainable Finance In the 21st Century

Alev Dilek Aydın Korpes · Asian Journal of Economics, Business and Accounting · 2024

The environmental problems that have emerged along with rapidly increasing global warming in recent years have made the concept of sustainability an important issue in the world in general. This fact has been largely effective in increasing the sensitivity of businesses and leadi...

Open access Research Article 10.9734/ajeba/2024/v24i91486

The Influence of Financial Literacy, Lifestyle, and Self-control on Student Consumptive Behavior

Putri Syifa Anatasya, Alifa Rizki Putri, Siti Kholifah, Devi Tiara Oktavia, Dila Dwi Febriani & Bima Cinintya Pratama · Asian Journal of Economics, Business and Accounting · 2024

Aims: The purpose of this study was to examine the relationship between the influence of financial literacy, lifestyle, and self-control on the consumptive behavior of students of the Faculty of Economics and Business, Universitas Muhammadiyah Purwokerto. Study Design: Quantitati...

Open access Research Article 10.9734/ajeba/2024/v24i91482

Evaluating Effects of Digital Transformation on Quality of Financial Reporting in Nairobi City County Government, Kenya

Chepkorir Faith & Grace Kariuki · Asian Journal of Economics, Business and Accounting · 2024

Despite the Nairobi City County Government's implementation of policies designed to ensure high-quality financial reporting and enhance accountability and transparency, these measures have not fully achieved their intended outcomes. Persistent deficiencies in financial reporting...

Open access Research Article 10.9734/ajeba/2024/v24i91483