The apparel industry faces increased competition from newcomers and imports, making it crucial for local companies to maintain brand loyalty. This research aimed to determine the most significant features of social media advertising (informativeness, entertainment, irritation, cr...
Open access
Research Article10.9734/ajeba/2024/v24i21218
Halal Supply Chain Management is a comprehensive system grounded in Islamic Sharia principles, encompassing the entire production chain—from procurement and production to storage, sales, shipping, and distribution—ensuring the integrity of halal products from Farm to Plate. The t...
Open access
Research Article10.9734/ajeba/2024/v24i21219
This study aims to examine the influence of service quality and price on customer loyalty, mediated by customer satisfaction in the Indomaret in Bandung Raya. Population in this study consisting of consumers who have shopped at Indomaret who is >17 years old and domicilied in...
Open access
Research Article10.9734/ajeba/2024/v24i21216
Micro, Small and Medium Enterprises (MSMEs) play a crucial role in the Indonesian economy and are regarded to have the potential to reduce poverty by creating employment opportunities. Malang City predominantly relies on micro, small, and medium-scale economic activities, particu...
Open access
Research Article10.9734/ajeba/2024/v24i21217
Aims: To investigate the interplay between digital transformation and corruption within Ghana's retail sector, focusing on the Ashanti Region. Study Design: Descriptive quantitative approach rooted in a positivist philosophy was used for the study. Place and Duration of Study: Th...
Open access
Research Article10.9734/ajeba/2024/v24i11214
The study investigates the relationship between foreign direct investment (FDI) and economic growth in Kenya through comprehensive regression analysis and causality tests. Theoretical literature argues that FDI inflow can transfer great advantages to the host country, however, em...
Open access
Research Article10.9734/ajeba/2024/v24i21215
The subject of enquiry is to ascertain the independence of Supreme Audit Institutions in mitigating financial fraud in Nigeria. Regular audits of public financial account are entrusted in the Office of the Auditor-General in Nigeria. In addition, the increase in wastages and inef...
Open access
Research Article10.9734/ajeba/2024/v24i11226
This study investigated the impact of financial deepening on domestic investment in Nigeria. The time scope of the study covered the period 2005-2022. The response variable was domestic investment (DI) while the treatment variables were financial deepening indicators (broad money...
Open access
Research Article10.9734/ajeba/2024/v24i11227
Zanzibar as a tourist destination nation is experiencing strong tourism growth, with high tourism intensity and with high seasonality is bound to be subject to considerable negative effects related to the amount of tourists visiting their area. Therefore, determining the tourism...
Open access
Research Article10.9734/ajeba/2024/v24i11212
Aims: The purpose of this study was to determine the effect of institutional ownership, board of directors, audit committee, company size, and sales growth on financial distress. Study Design: The population of this study consisted of 41 retail subsector companies listed on the I...
Open access
Research Article10.9734/ajeba/2024/v24i11213
The ever-evolving nature of the worldwide business arena is undergoing a significant change propelled by technological progress, where artificial intelligence (AI) is emerging as a central force redefining conventional methodologies. This research intends to identify and dissect...
Open access
Research Article10.9734/ajeba/2024/v24i11210
This research aims to examine the influence of influencer marketing on overall brand equity, which is mediated by Brand Awareness and customer brand engagement. In this research, the population used is Indonesian people who are familiar with tourism. In this condition, people hav...
Open access
Research Article10.9734/ajeba/2024/v24i11211
Crowdfunding in the realm of the Social Web has received substantial attention, with prior research examining various aspects of campaigns, including project objectives, durations, and influential project categories for successful fundraising. These factors are crucial for entrep...
Open access
Research Article10.9734/ajeba/2024/v24i11207
Being at the first sight bank credits have been implicit in leverage, and among the significant determinants of long-term returns along with cash for many sectors. However, equities could have been neglected in this perspective. A sustainable proportional level of equities with t...
Open access
Research Article10.9734/ajeba/2024/v24i11208
As the smallest unit in national development, villages must be independent and reduce financial dependence from the central and regional governments. Financial independence can be achieved by optimizing the role of village-owned enterprises (BUMDesa). One of the roles of BUMDesa...
Open access
Research Article10.9734/ajeba/2024/v24i11209