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All published articles 1129

Gender-Based Perceptions in Brand Generalization: Do Male and Female Consumers Differ in Brand Generalization Tendencies?

Veena Prasad Vemuri · South Asian Journal of Social Studies and Economics · 2025

This paper examines the influence of gender roles on consumer brand generalization tendencies across product categories. Gender remains one of the most prevalent and accessible bases for market segmentation. This research gap is particularly significant given the evolving nature...

Open access Research Article 10.9734/sajsse/2025/v22i41002

Patterns and Challenges of Democratization and Political Representation among the Fulani in the Menchum Division of Cameroon

Usmanu Abubakar Donowo, Baba Adamu, Buba Sulle Dicko & Manu Adamu · South Asian Journal of Social Studies and Economics · 2025

This study examines the complexities of democratization and political representation for indigenous communities, focusing on the Fulani in Menchum Division, Cameroon. Despite a long history of cohabitation and contributions to local development, the Fulani have faced significant...

Open access Research Article 10.9734/sajsse/2025/v22i41001

Factors Affecting Wheat Import Trade in Afghanistan: Challenges and Opportunities

Rahimi Mohammad Shoaib & Yan Yunxian · South Asian Journal of Social Studies and Economics · 2025

This study examines economic, demographic, and political factors influencing Afghanistan's wheat import trade from 1996 to 2023 with a focus on agriculture production. Using multiple regression models and international government data, the analysis highlights the impact of confli...

Open access Research Article 10.9734/sajsse/2025/v22i41000

Determinants of Household Waste Management in Urban Kerala: An Econometric Approach

Rejuna C A, Shabeer K P, Retheesh P K & Midhun V P · South Asian Journal of Social Studies and Economics · 2025

Solid waste generation has grown critical recently, emphasizing the need for civic involvement for ensuring waste management thereby environmental quality. This study uses the dichotomous choice approach of contingent valuation to investigate the willingness of urban Kerala famil...

Open access Research Article 10.9734/sajsse/2025/v22i4999

India-Africa Trade Diversification: Analyzing the Shift from Traditional to Non-traditional Partners (2013-2017)

Shiny Gupta & Dipankar Sengupta · South Asian Journal of Social Studies and Economics · 2025

This study investigates the shifting trade dynamics between India and Africa from 2013 to 2017, with a specific focus on the impact of traditional versus non-traditional trade partners on trade diversification. India, which has long maintained robust trade relationships with Sout...

Open access Research Article 10.9734/sajsse/2025/v22i4998

Examining the Decision-Making Process of Public Tendering and Acquisition -The Case of National Tender Board, Hargeisa, Somaliland

Dahir Mohamed Dahir · South Asian Journal of Social Studies and Economics · 2025

This study investigates the decision-making processes within the Somaliland National Tender Board (SNTB) concerning public tendering and acquisition. Employing a quantitative approach and a comprehensive questionnaire survey, the research examines the impact of evaluation criteri...

Open access Research Article 10.9734/sajsse/2025/v22i4997

The Operations and Challenges of Ghanaian SMEs in International Markets

Williams Kwame Boateng & Davis Asiedu · South Asian Journal of Social Studies and Economics · 2025

Background: Numerous international studies have demonstrated that internationalisation frequently enhances performance and competitiveness by offering substantial development possibilities to SMEs. Despite the strategic significance and potential advantages of internationalisatio...

Open access Research Article 10.9734/sajsse/2025/v22i4996

Fiscal Sustainability in Nigeria: Does Changes in Oil Prices Matter?

David Ogbokor & Christopher Ifeanyi Ezekwe · South Asian Journal of Social Studies and Economics · 2025

In this study, we explore the link between oil price fluctuations and fiscal sustainability in the context of debt servicing in Nigeria. The idea is that high oil prices tend to offer a unique opportunity for Nigeria to use the windfall gains to foster effective and sustainable d...

Open access Research Article 10.9734/sajsse/2025/v22i4995

Office Management Quality and Risk Management Practices as Predictors to the Long-term Sustainability of Lending Corporations

JOCELYN P. LEDESMA, RACHEL A. VILLAFLOR, Ronald E. Almagro & HELARIA B. CARMONA · South Asian Journal of Social Studies and Economics · 2025

This study aimed to determine whether office management quality and risk management practices significantly influence the lending corporations’ long-term sustainability. A quantitative descriptive correlational research design was used. A sample of 155 employees from lending corp...

Open access Research Article 10.9734/sajsse/2025/v22i4994

Tourism, Cultural Heritage, and Sustainability in Balangir, Odisha, India: An Evaluation of Identity Conservation and Economic Growth

Md Mainul Sk & Trilochan Sethy · South Asian Journal of Social Studies and Economics · 2025

Cultural heritage tourism plays a crucial role in preserving local traditions while contributing to economic growth, making it a key focus for sustainable development. The objective of this study is to explore the dynamics of cultural heritage tourism in Balangir, Odisha, evaluat...

Open access Research Article 10.9734/sajsse/2025/v22i4991

Leadership Styles and Internal Communication Satisfaction as Predictors of Employee Commitment in Commercial Banks

Ronald A. Benagin & Kymwell R. Hinlayagan · South Asian Journal of Social Studies and Economics · 2025

This descriptive-correlational study examined the extent to which multifactor leadership and internal communication satisfaction predict organizational commitment among employees in commercial banks. The research aimed to elucidate the dynamic relationships between leadership pra...

Open access Research Article 10.9734/sajsse/2025/v22i4992

Optimising Service Delivery in State-Owned Energy Corporations: Examining Stakeholder Participation Strategies at Uganda Electricity Distribution Company Limited

Joseph Bazookire Bugutu, Tom Ongesa Nyamboga & Fred Siambe · South Asian Journal of Social Studies and Economics · 2025

This research examined the influence of stakeholder participation on service delivery in state-owned energy corporations, focusing on Uganda Electricity Distribution Company Limited (UEDCL) Limited. Stakeholder Theory provided the foundation for assessing how stakeholder particip...

Open access Research Article 10.9734/sajsse/2025/v22i4993

Knowledge, Skills and Adoption of Value Addition Practices among FTI and KVK Participants: A Comparative Analysis

Swarna Adhikari, M. Shivamurthy, Sajib Roy & Ranjan Roy · South Asian Journal of Social Studies and Economics · 2025

Aims: Despite efforts to enhance farm productivity and profitability through value addition, Farmers Training Institutes (FTIs) and Krishi Vigyan Kendras (KVKs) in India's agricultural sector face challenges in providing quality training. This study aims to assess the impact of t...

Open access Research Article 10.9734/sajsse/2025/v22i4988

External Debt Servicing and Public Expenditure in Nigeria (2000-2023): is There a link?

Ajibua Gbenga · South Asian Journal of Social Studies and Economics · 2025

The study assessed the effect of debt servicing on public expenditure in Nigeria for the period, 2000-2023. The dependent variable is government expenditure while independent variables consist of debt servicing, external debt and exchange rate. The study utilized co-integration a...

Open access Research Article 10.9734/sajsse/2025/v22i4989