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Zhongjun Ye

Publications (1)

Research on the Impact of Management Innovation on the Performance of Tobacco Enterprises

Xiaobo Wei, Jiankang Yin, Yubing Yang, Zhaoli Che & Zhongjun Ye · Current Journal of Applied Science and Technology · 2025

Based on the resource-based theory, this study explores the internal mechanism between management innovation and enterprise performance of tobacco enterprises, that is, the mediating role of innovation investment and the moderating role of big data capabilities, and deeply analyz...

Open access Research Article 10.9734/cjast/2025/v44i64556